L'OBJET - Bath & Body

L’OBJET is the life’s work of founder and creative director Elad Yifrach. With a background in interior design in Beverly Hills and later New York, his perspective is shaped by travel and a deep appreciation for global craftsmanship. Each collection carries its own narrative—drawing from the cultures that inspire it and the artisans who bring it to life. The brand moves beyond traditional craftsmanship, combining technique, imagination and material innovation to create a distinct form of modern artistry.

Every piece is defined by attention to detail and a clear commitment to quality. From jewellery-making techniques applied to decorative objects, to hand-shaped porcelain and the repeated gilding of dinnerware in 24K gold, each step of the process is deliberate. Production is often limited by the nature of the methods themselves—bespoke moulds, intricate finishes and time-intensive craftsmanship. nAt L’OBJET, luxury is not defined by price, but by the value of the object—how it is made, how it feels, and how it lasts.